Business Operations

digital marketing

The Importance of Geomarketing and How to Practice It

Even before the Internet gained popularity as a marketing platform, location-based marketing has always been a widespread practice. Online marketing offers such a wide reach and most businesses would want to have their presence known as far and wide as they could with minimal effort. So why should you still tailor digital marketing tactics based on location …

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The Role of Network Security in Securing Your Company’s Information

Network security is characterised as any activity designed to protect the integrity and usability of your data and network against unauthorised access, hacking, misuse, and other network security threats. It combines multiple layers of network security, and each layer implements control and policies that prevent unauthorised access by malicious actors. Many network security companies offer …

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3 Ways You Can Save Operating Costs by Using 3-D Printing Services

3-D technology has only been in use for a few years, but it is fast gaining popularity in different industries. While it started as a niche service, the technology has been improved to cater for its increased demand in various aspects of work, with the most common being manufacturing. As a business owner in London, …

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Biggest Reasons for Food Recalls in the United States

Food recalls are not uncommon in the United States, but the biggest concerns are whether there have been significant improvements and why they happen in the first place. For the first point, there’s good and bad news. Overall, the number of food recalls dropped significantly over the last three years (2016 to 2018). The year …

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Why Hire a Pay-Per-Click Service? Here’s What You Need to Know

If you wish to take your business to another level, Pay Per Click (PPC) advertising can be one of your marketing strategies. Advertising companies offer their PPC management services in many cities and places like Mountain Home can be a bit tricky, but there are ways to make it work. You can avoid making advertising …

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Online Marketing: What Businesses Should Look Out For

Companies can promote their brand, products, and services on web-based channels. Online marketing involves the use of email, social media, and search engine optimisation (SEO) techniques to reach potential customers. This is a different form of marketing from traditional ones like print, billboard, and television advertisements. Online marketing strategies allow businesses greater reach, a wider …

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3 Essential Ways All Businesses Can Benefit from Digital Networking

A telecommunications network often consists of several devices, such as computers that share and exchange resources through nodes. The devices might be connected to a similar cloud server from which they access data. Restrictions might be put in place to authorize the nature and amount of data that may be accessed by any given device. …

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